On January 7, 2020, Union Minister of Information and Broadcasting (I&B) Prakash Javadekar  will confer the ‘Antarrashtriya Yoga Diwas Media Samman’ to 30 media houses in New Delhi. The award is being presented for the first time. The aim of the award is to acknowledge positive role of media in disseminating outreach of Yoga in India and abroad.

Under it prizes will be bestowed under three categories, including eleven to be conferred under the category “Best Media Coverage of Yoga in Newspapers”, eight to be conferred under the category “Best Media Coverage of Yoga in Television,” and eleven to be conferred under the category “Best Media Coverage of Yoga in Radio”. The prize will comprise a special medal, plaque, trophy and a citation.

According to the reports “The contribution of Media in popularising of Yoga and the entries were assessed by a Jury comprising of 6 members and was headed by Justice C. K. Prasad, Chairman, Press Council of India,”.

The “Antarashtriya Yoga Diwas Media Samman (AYDMS)” was instituted in June last year to mark the contribution of media in spreading the message of Yoga. Government of India has been pushing yoga practices since 2014. In September 2014, during his united general assembly address proposed the idea of celebrating International yoga Day every year. A resolution was passed by the UN following this and now International Day of Yoga is being celebrated every year on 21 June.

  Media, Yoga